By Carrie McLaren
" ...Carrie McLaren and Jason Torchinsky (as well as contributors such as David Cross, The Onion’s Joe Garden, The New York Times’s Julie Scelfo, and others)discuss everything from why the TV program CSI affects jury selection, to the methods by which market researchers stalk shoppers, to how advertising strategy is like dog training. The result is an entertaining and eye-opening account of the many ways consumer culture continues to pervade and transform American life."
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